Fair. is an alternative non-commercial art fair that addresses gender inequality in the art world and beyond; a platform for a diverse and multigenerational group of women artists.
Dec. 07 – 10, 2017
11am – 7pm
Brickell City Centre
81 SW 8th St, Miami, FL 33130
FAIR. — FIRST ALL WOMEN, NON-COMMERCIAL ART FAIR DEBUTS DURING MIAMI ART WEEK AT BRICKELL CITY CENTRE
Fair. is a unique curated experience that provides space for women artists to create site-specific interventions in a non-traditional venue; to include notable works by Yoko Ono, Guerrilla Girls and more than 50 other women artists
This December 7-10, Brickell City Centre (BCC), Miami’s newest urban shopping epicenter, will be home to Fair., an alternative, non-commercial contemporary art fair set to be a historic convening of some of the world’s most iconic and trailblazing women artists.
Presented by Swire Properties Inc, Fair. aims to address gender inequality in the art world and beyond, highlight activism in contemporary creative practices and inspire and empower women. Fair. will run concurrently with Art Basel Miami Beach, December 7–10 from 11 am to 7 pm, and will be located throughout multiple spaces within BCC’s shopping center.
Fair. seeks to reimagine the traditional fair model by providing free access to the public, fair wages to each artist based on W.A.G.E. guidelines and a space for radical women artists to create site-specific interventions in an unconventional venue. At Fair., nothing is for sale, the focus is toward a deeper experience of contemporary and feminist art practices.
Co-curators Zoe Lukov, director of exhibitions for Faena Art, and Anthony Spinello, Miami-based curator and founder of gallery and production house Spinello Projects, conceptualized Fair. with a focus on the intersections of art, labor, capital, commerce and power through messaging, slogans and text-based works. Fair.’s three organizing principles include Fair Market., Fair Play., and Fair Trade.
Fair Market. is a 5,000 square-foot raw storefront space that will feature artists’ billboards, posters, apparel and more with a focus on gender inequality, marketing tactics, commerce, labor and fair wage. Notable inclusions are: Guerrilla Girls, who will be exhibiting for the first time in Miami, with a selection of four monumental billboards that include new and historic works; Pia Camil’s Bara Bara Bara approximates the makeshift tented markets of Latin American urban landscapes and will occupy the heart of the ‘market’; Cheryl Pope will show A Silent I, a suite of championship banners which include “I” statements written by students who partook in workshops with the artist; Ruby Rumie , whose monumental wall of portraits Lugar común positions the relationship between women across class-divides in Colombia; Miami–based artist Juana Valdes will install Hanging By and a collection of her ceramic ‘colored china rags’; Jillian Mayer will show her iconic Impressions billboard that highlights the way that we (and women in particular) are marketed and sold to; Liza Cowan’s famed image of Alix Dobkin wearing the original “The Future is Female” t-shirt will greet viewers as they enter the market and Gallery Tally, a project by Micol Hebron, artist and curator who has crowd-sourced 500 poster designs from around the world that highlight the ratio of male to female artists in contemporary art galleries. Jessy Nite’s Remember Me is an ephemeral message whose very existence depends entirely upon the passage of light and shadow while reminding the viewer of our own fleeting presence; Taja Lindley’s This Ain’t A Eulogy: A Ritual for Re-Membering appropriates standard issue black plastic garbage bags that at once harken to our concepts of reuse, disuse and labor while standing in for the black lives that have been taken too soon.
Fair Play. is the video sector curated by Micol Hebron and presented in partnership with CMX Cinemas, which will feature The Femmes’ Video Art Festival projected onto the large-scale LED viewing screen. Founded in 2015, The Femmes’ Video Art Festival includes not just women artists, but femme, gender nonconforming, genderqueer, and nonbinary artists as well. The selection of videos in Fair Play. is intended to foster an expansive conversation about gender, authorship, identity, and identity expression and representation. From #MeToo to #NotYou, Fair Play. aims to provide space for the voices of artists working in video who have heretofore been marginalized by cis-hetero identity norms. Fair Play. includes the special participation of YoungArts alumni.
Fair Trade. includes all major public works, performances and happenings within and throughout Brickell City Centre that encourage participation and/or an immediate exchange of ideas between artists and viewers. Fair Trade. will feature work Wish Tree by Yoko Ono, which encourages viewers to leave their wishes behind — their act becoming a part of the creation of the artwork as both a performative participatory gesture and later as a document in her Imagine Peace tower; the Guerrilla Girls intervention spills into public space, confronting all visitors to the shopping center; Jillian Mayer’s installation You’ll Be Okay appropriates skywriting as an artistic medium; a live durational performance, underscore, by Colombian- born, Miami-based Nathalie Alfonso is an incessant rhythm of washing away her own work that visibilizes invisible labor; Fordistas, will present Fair Air. as they take over Fair.’s frequencies by telling the stories behind the movement along with a live-streamed Club Silent disco by nomadic, bilingual, event-based radio station, Radioee.net will invite women DJs and music-makers to generate communal space through sound. Jill Weisberg creates public art with feminist messaging. Her work bridges fine art and graphic design by integrating typography and images. Cara Despain is a Miami-based artist working primarily in video, film and sound. For Fair. Despain was commissioned to create a new audio work, 22% More Free! 22% OFF! that was created as a site-specific intervention in the elevators of the shopping center. This sound piece reflects relative time spent getting to the same destination. Jessy Nite’s collaboration with Paloma Teppa of Plant The Future — a nature-inspired design firm based in Miami, is a plant-based biophiliac work in public space that grows, flourishes and decays throughout its exhibition.
“As I have become more aware of the extreme imbalance in the representation of women artists within the gallery system, museum acquisitions, and the art fair market, I have sought to shift the paradigm,” said Fair. founder Anthony Spinello.“I consider myself an ally and a feminist and I am proud to say that we have been able to include iconic artists who have long been contributing to our understanding of art history alongside more emerging and Miami-based voices.”
Zoe Lukov, director of Fair said, “As a woman in the art world, I have found it always to be of paramount importance that we support each other in the creation of spaces for our diverse voices and visions. Consider Fair. just one more step forward in the dismantling of the patriarchy.”
“In our 200-year history of being a patron of the arts, Swire has never been more proud to support an exhibition that speaks to the important contributions of our female artists in a way that’s never been done before,” said Kieran Bowers, president of Swire Properties, developer of Brickell City Centre. “We are especially proud to open Fair. to the public and invite them to participate in what we feel are some of the most important conversations of our time.”
“Our artists tell our stories, share our experiences and are helping to shape the future of our community. We’re delighted to be able to put the spotlight this year on prominent women creators, providing them with a platform at Fair.,” said Victoria Rogers, VP for arts at Knight Foundation.
Fair. is generously supported by Swire Properties Inc, one of South Florida’s leading international developers and visionary behind Brickell City Centre, in partnership with the John S. and James L. Knight Foundation and CMX Cinemas. Additional support is provided by Fordistas, Facundo Rum Collection, and Plant the Future.
Fair. is founded by Anthony Spinello and produced by Spinello Projects.
For more information, visit the official Fair. website at: www.fairmarket.art or email: firstname.lastname@example.org